Chris Nuttall and David Gelles have reportered in the Financial Times (Published: March 16 2010) that social networking website Facebook has capped a year of phenomenal growth by overtaking Google’s popularity among US internet users, with industry data showing it has scored more visits on its home page than the [...]
Author Archives: Jim Gurieff
Wordbook lets Enform and Wordpress post on Facebook
Just a quick little test of the new Wordbook plugin for Wordpress that allows direct post of blogs onto your Facebook page… pretty cool!
Browser wars and you, Explorer vs Mozilla
I’ve tried to stay out of this battle for the past 3 years but the last few days have seen me enter the fray. The attached screen shot from Google Analytics for a typical web site shows 55% of visitors have Internet Explorer followed by Mozilla Firefox with 32%. Digging deeper we see that Explorer version [...]
Do Enform employees have a life?
Yes we do. And though some of our clients may not be happy about the fact that we do have some time off, here are some boasting shots of a couple of the trout we caught on a recent camping trip to the NSW alpine country.
The larger fish is a 2.6kg Brown [...]
Convert generic Google image referrals to keyword data
The good news is that you’re site is getting heaps of referrals from Google images, thet bad news is that they all resolve to a generic images URL. How do we find the referring or keyword text?
Ten points to Beno John for putting together a solution using this script . Once done, you can then track [...]
Enform releases results of Australian automotive performance usomer survey 2009
Enform has released the results of the Australian performance products usomer survey to help automotive performance brands better understand their customer and the rapidly changing market. Enform targeted over 15,000 performance enthusiasts and industry participants and invited them to complete an online survey.
The survey covered the following issues:
sources of performance product information and research used
purchasing intentions including [...]
What is a Net Promoter Score or NPS*?
Enform Networks is not aligned with Satmetrix or Bain & Co though we value and use the NPS* system to help clients build better and stronger brands that can grow at a faster rate. Global research (including Australia) has shown that brands with the highest NPS in their sector consistently out perform their competitors in [...]