September 1, 2009 – 12:06 pm
Enform has released the results of the Australian performance products usomer survey to help automotive performance brands better understand their customer and the rapidly changing market. Enform targeted over 15,000 performance enthusiasts and industry participants and invited them to complete an online survey.
The survey covered the following issues:
sources of performance product information and research used
purchasing intentions including [...]
August 16, 2009 – 4:08 pm
Its a good thing to know what your customers think and how they behave. We thought we’d try and help by launching an online global survey to ask usomers (customer or users) what they think and how they see the automotive performance industry and its brands.
If you’d like to help (or just have a rant) [...]
A new sub-brand from a global brand, chicken and egg? http://tinyurl.com/lxkrxy
Whiteline launches its revamped web site with a fresh focus on social media and Web 2.0. Whiteline was one of the pioneers consumer advocacy and an early adopter of web technologies. With a global focus, the site follows the brand offering global dealer and distributor integration.
Congratulations to Redranger Pty Ltd for winning Gold and Silver “Excellence in Marketing” awards for Nolathane and Whiteline at Auto Expo 2009. The AAAA is the peak industry body for the Australian automotive aftermarket.
You can now watch or download the Marketing Performance Auto Expo 2009 seminar here.
By Jim Gurieff
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Also posted in Announcements, Training
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Tagged AAAA, Automotive, communication, enform, IAME, jim, Jim Gurieff, nolathane, Performance, Whiteline
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For those that couldn’t make it or just want to have another look at the presentation, you can download here.
Marketing Performance - Auto Expo 2009
Marketing Performance - Auto Expo 2009 PDF download
The feedback from attendees and participants was great and we’re glad it was appreciated.
Cheers
Jim